Barnes & Noble is currently using this brochure to promote its NOOK eReader and NOOK app. On the last page of the brochure, there are two QR Codes (one for Android phones, one for iPhones), which can be scanned to automatically download the appropriate version of the app. Nice.
Via 2D BarCode Strategy
Wednesday, December 1, 2010
Barnes & Noble uses QR Codes | 2D Barcode Strategy
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